Don’t Miss the Boat on Product Reviews

5 Reasons Customer Reviews Are Essential to Your Marketing Strategy

Product reviews, peer content, and professional social communities are rapidly taking over the $3 trillion enterprise technology industry.  Here at IT Central Station, we’re leading the way with our crowd-sourced platform that allows real users to share their opinions about tech products.

IT Central Station currently has over 140,000 users, discussing and reviewing all the major enterprise technology solutions.

Research from Forrester, Gartner, IDC, LinkedIn, and Google all validate the greater importance that tech buyers place on peer experiences and product ratings than on any other type of content.

Our latest infographic illustrates this, visualizing the data that make customer reviews at IT Central Station essential to any enterprise technology company’s marketing strategy.


Yelpification

The Yelpification of Enterprise Tech: 5 Reasons Customer Reviews Are Essential to Your Marketing Strategy

Download our infographic in PDF format.


 

Interested in learning more?  Learn how leading marketers at HPE, VMware, Salesforce, Oracle, and IBM use peer reviews by visiting marketing.itcentralstation.com, or contact me at ceo@itcentralstation.com.

Top Performance Testing Tools – 2016 Edition

Here at IT Central Station, we offer a crowdsourced platform that allows real users to share their opinions about tech products with the rest of the enterprise tech community. We have compiled over 60,000 views of the top Performance Testing Tools tools by real users in 2015 and analyzed their trends in the infographic below. All of our data is based on actual behavior of real users researching and comparing vendors on IT Central Station.

A Performance Testing Tool is software used by companies to make the testing process of their product more efficient and effective. In today’s globalized, connected and competitive environment, sub-optimal software performance can be a critical constraint for many organizations. Performance lags with live applications can disrupt not only customer operations, but also impact business productivity and impair credibility. Thus, the right performance testing tool must be able to mitigate the risks of application failure in live environments. By mimicking the runtime behavior of applications and their supporting infrastructure, performance testing tools can best allow your organization to utilize its resources post-deployment.

Performance Testing Tools v3

If you have any questions regarding our research or would like to read our reviews, please visit our Performance Testing Tools page on IT Central Station at https://www.itcentralstation.com/categories/performance-testing-tools#top_rated.

Top Enterprise Flash Array Storage – 2016 Edition

According to the IT Central Station community, the most important criteria when choosing an enterprise flash array storage is simply the speed and flexibility it offers your organization.   All-flash storage options may differ on capacity, drive type, networking options and features, but each option should be individually evaluated to the needs of your company. The trick is to find the right array with the highest performance yet lowest cost.

Here at IT Central Station, we offer a crowdsourced platform that allows real users to share their opinions about tech products with the rest of the enterprise tech community. We have compiled over 46,000 views of the top enterprise flash array storage vendors by real users in 2015 and analyzed their trends in the infographic below. All of our data is based on actual behavior of real users researching and comparing vendors on IT Central Station.

Enterprise Flash Array Storage

If you have any questions regarding our research or would like to read our reviews, please visit our Enterprise Flash Array Storage page on IT Central Station at https://www.itcentralstation.com/categories/enterprise-flash-array-storage#top_rated.

Top Backup Solutions – 2015 Edition

In any modern company, accidents happen. Hard drives become corrupted, viruses wipe out software, files get lost. Backup solutions create copies on local drives or media, disk imaging software creates a snapshot of your entire drive, and online backup services automate uploading your data to secure off-site storage. According to the IT Central Station community, the most important criteria for choosing a backup solution include short backup windows, ease-of-recovery, storage consent, and role-based access management. Other key features include having a high level of recovery options, flexibility to choose storage media based on corporate needs, and the ability to see the average of daily or weekly changes in the data.

Here at IT Central Station, we offer a crowdsourced platform that allows real users to share their opinions about tech products with the rest of the enterprise tech community. We have compiled over 62,000 views of the top backup solutions by real users in 2014 and the first half of 2015 and analyzed their trends in the infographic below. All of our data is based on actual behavior of real users researching and comparing backup solution vendors on IT Central Station.

backup-ver1If you have any questions regarding our research or would like to read our reviews, please visit our backup solutions section on IT Central Station at http://www.itcentralstation.com/category/backup-solutions/top.

To download our comprehensive report on all backup solutions, check out http://www.itcentralstation.com/landing/report-backup-solutions.

Top Network Performance Monitoring Tools – 2015 Edition

Network Performance Monitoring is a way for companies to optimize their system’s performance through monitoring network traffic and resource utilization. According to the IT Central Station community, the most important buying criteria for buying software are functions such as packet loss, latency, jitter, downtime, interoperability with the largest amount of vendor devices possible, performance and behavior of the application. The ability to customize the monitoring and presentation of the data are key but the software should have an easy to view default dashboard.

Here at IT Central Station, we offer a crowdsourced platform that allows real users to share their opinions about tech products with the rest of the enterprise tech community. We have compiled over 70,000 views of the top Network Performance Monitoring tools by real users in 2014 and analyzed their trends in the infographic below. The infographic is weighted based on the the following categories (see chart key below). All of our data is based on actual behavior of real users researching and reviewing Network Performance Monitoring vendors on IT Central Station.

If you have any questions regarding our research or would like to read our reviews, please visit our Network Performance monitoring section on IT Central Station at http://www.itcentralstation.com/category/network-performance-monitoring.

Download our infographic in PDF format.

Top APM Tools

Application Performance Management (APM) is a way for companies to monitor and manage their software applications and performance. It is a critical function managed by DevOps, IT operations, application teams, developers, support teams, business managers, and other application professionals.

Here at IT Central Station, we offer a crowdsourced platform that allows real users to share their opinions about tech products with the rest of the enterprise tech community. We have compiled over 70,000 views of the top APM tools by real users in the past year and analyzed their trends in the infographic below. All of our data is based on actual behavior of real users researching and comparing APM vendors on IT Central Station.

See all APM reviews here.

Top-APM-Software-2015-ITCentralStation-02

The most compared APM solutions for the first half of the year was CA APM v. New Relic with 774 comparisons by real users, while the most compared for the second half of the year was Appdynamics v. Dynatrace with 730. The most compared APM solutions of all of 2014 were Dynatrace v. New Relic, with over 1,127 comparisons on IT Central Station.

If you have any questions regarding our research or would like to read our reviews, please visit our APM section on IT Central Station at http://www.itcentralstation.com/category/application-performance-management.

Want to learn more about the top APM solutions on the market? Watch our recorded PeerPanel Webinar – APM Solutions: A User Perspective Roundtable.

Download our infographic in PDF format.

Embed our infographic on your site:

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Top BI Tools – 2015 Edition

Business Intelligence (BI) is a way for companies to analyze their raw data into meaningful information. Any effective BI solution should allow for easy interpretation of large amounts of data to help identify, develop, and create new business strategies.

Here at IT Central Station, we offer a crowdsourced platform that allows real users to share their opinions about tech products with the rest of the enterprise tech community. We have compiled over 155,000 views of the top BI tools by real users in 2014 and analyzed their trends in the infographic below. All of our data is based on actual behavior of real users researching and comparing BI vendors on IT Central Station.

To see our full infographic and data, go to IT Central Station.

bi-ver4_150The most compared BI solutions of all of 2014 were OBIEE v. Tableau, with over 2,302 comparisons on IT Central Station. The top BI solutions viewed by users from small and medium enterprises was QlikView, but by users from large enterprises was Microstrategy.

If you have any questions regarding our research or would like to read our reviews, please visit our BI section on IT Central Station at http://www.itcentralstation.com/category/business-intelligence-tools.

Download our infographic in PDF format.

Top Enterprise Firewalls – 2015 Edition

For any corporation, firewalls are network security systems that control as well as monitor all incoming and outgoing network traffic. Firewalls have long provided the first line of defense in network security infrastructures by comparing corporate policies about users’ network access rights to the connection information surrounding each access attempt. User policies and connection information must match up, or the firewall does not grant access to network resources; this helps avert break-ins. The rise of internal threats has come about by the emergence of new network perimeters that have formed inside the corporate LAN, thus increasing the importance firewalls.

Here at IT Central Station, we offer a crowdsourced platform that allows real users to share their opinions about tech products with the rest of the enterprise tech community. We have compiled over 85,000 views of the top Firewalls by real users in 2014 and Q1 2015 and analyzed their trends in the infographic below. All of our data is based on actual behavior of real users researching and comparing vendors on IT Central Station.

firewalls-ver2

If you have any questions regarding our research or would like to read our reviews, please visit our IT Firewalls category page on IT Central Station at http://www.itcentralstation.com/category/firewalls.

View our infographic on IT Central Station.

Top IT Infrastructure Monitoring Tools

An IT Infrastructure Monitoring Tool is software used by companies to monitor their organization’s IT framework. For physical, virtual, and cloud systems alike, such software is crucial to ensuring the availability of their products and providing efficient service to their customers.

To see full product reviews of the top IT Infrastructure Monitoring tools, head to IT Central Station.

Here at IT Central Station, we offer a crowdsourced platform that allows real users to share their opinions about tech products with the rest of the enterprise tech community. We have compiled over 60,000 views of the top IT Infrastructure Monitoring Tools by real users last year and analyzed their trends in the infographic below. All of our data is based on actual behavior of real users researching and comparing vendors on IT Central Station.

Infra-ver4_150

 

If you have any questions regarding our research or would like to read our reviews, please visit our IT Infrastructure Monitoring category page on IT Central Station at http://www.itcentralstation.com/category/it-infrastructure-monitoring.

View our infographic in PDF format.